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Murad Resort aspires to create an ideal atmosphere for social activities that will enhance cultural exchange between international tourists and local residents. The resort provides Palestinian residents, who have been denied access to many tourist places beyond the green line due to the crippling occupation and the separation wall, with a space for entertainment and relaxation. The
Palestinian people are determined to enjoy life despite the bitterness of their suffering and their dire circumstances. Yet since Bethlehem attracts tourists from all over the world, Murad Resort chose to offer special accommodations and recreational services to attract tourists. Murad hopes this effort will add to the Palestinian cultural and educational heritage, and will reflect the real image of the Palestinian people, helping to counter negative stereotypes. The resort also provides a number of job opportunities for Palestinian youth, thus contributing to the welfare of the residents who suffer from a high rate of unemployment.